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The goal then became to find a way to convey this digitally. They want to give people an unforgettable experience when they arrive at their destination. Expedia wanted to go well beyond offering customers flights and accommodations. Our relationship with Expedia, spanning more than six years, has taken us all around the globe. This dashboard serves as a place where they can specifically show their community how they’re creating and offering solutions, relay progress, share upcoming changes, and guide people in getting involved to help them reach their goals. With supporting communities being such a huge priority for KLA, MainStage was brought on as a tech consultant at a critical stage of the build and development of their community dashboard, which KLA sells to their communities and local government sustainability professionals. Furthermore, we build proposals that perfectly convey KLA’s message and end up converting into contracts. We also lead the way in their graphic design to create eye-catching one-pagers, infographics, and slide decks that they can send to their community members and help them understand their efforts. MainStage spearheaded their video production efforts to film, edit, and package content for KLA to distribute to the groups they work with. When KLA is launching a new program, they rely heavily on video content to convey their message and educate local communities. They partner with cities, towns, and counties around the country to create action for climate change and design equitable solutions. Kim Lundgren Associates develops sustainability programs for local communities. The end result was that NATCO now has a strong tool to expand their business and better connect with high-level clients. In wrapping up the project, we provided NATCO with sales collateral like services decks, truck wraps, letterheads, and business cards. We focused on highlighting their story, their “why,” the facility, technology, tours, and more detail on the exact services that they provide to their clients.

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Using this as our guide, we then developed their brand book, which included logos, brand standards, type fonts, and how to apply these various elements globally. We started with brand consulting in order to develop a fully detailed action plan on how best to approach their messaging. Looking for a complete rebrand, NATCO wanted something that perfectly harmonized their family-centric business with a more sleek and modern look. It’s also the personal touch that they put on what they do - like inviting clients to stop by for a tour of their 90,000-square-foot facility, and going to visit them in-person, as well.

Their success isn’t due just to the top-quality food products that they provide to Louisiana and the southern United States. NATCO came to us with nearly 100 years of experience and a pristine reputation on top of it. We produce their many podcasts in-house, one of which has over one million downloads, and we also create all video content for their day-to-day marketing. In addition to video production, MainStage also works with JB Sales to design their social media marketing creatives across Instagram, LinkedIn, and Facebook ads. The final deliverable is a perfectly packaged online course in video format, which we then load onto their on-demand platform and make accessible to their subscribers. MainStage manages all of their in-studio recording, editing, animation, and interactivity. Then, we work one-on-one with trainers to guide them in front of the camera. We assist with creating all high-level video training courses by first meeting with their trainers to take their written course programming and re-engineer it so that it’s an effective experience via video. With the help of MainStage, JB Sales manages a massive amount of content. Their on-demand platform provides subscribers with unlimited access to courses, videos, webinars, podcasts, livecasts, and other tools, content, and material relevance to elevating the sales community. Led by John Barrows and his team of sales training professionals, they provide training to the sales teams of the world’s top SaaS and tech companies, including LinkedIn, Google, Salesforce, and Slack.

There’s no bigger name in the sales industry than JB Sales.